I’ll admit it: I was fooled at first by Adam Grant’s thought exercise on who ends up with the better deal over time. Clearly, people who are bold leaders who stride to the negotiating table brimming with confidence and get the absolute best deal come out on top. And, yes, that does happen. Those who concede points and fail to get every last dollar or last part of any deal, who give away things of value, they must end up on the bottom, the perpetual doormats of human relationships. And yes, that does happen. But to my surprise, the ones that really do well in the long run are also likely to be the ones to give much away. And this is not just some kind of charity that happens after someone gets enormously wealthy. This is a consistent model of giving credit, of conceding major points in business relationships, and not trying to squeeze the last nickel out of every deal.

From Clayton Christensen:

Another important theory is about what motivates people. Many think of management as cutting deals and laying people off and hiring people and buying and selling companies. That’s not management, that’s dealmaking. Management is the opportunity to help people become better people. Practiced that way, it’s a magnificent profession.

Simply put, but certainly not the norm in many companies these days. I recommend the whole article to get Christensen's view on why every company today seems to be acting like a cash accumulation machine instead of an innovator. (Hint: it's about the measurement systems.)

From Wired magazine, Jeff Howe, Clayton Christensen Wants to Transform Capitalism.  February 12, 2013.